CounterPoint

Case Studies - Alcohol

Brand Awareness of New Alcohol At Bars

WKD supplied bar mats promoting a new alcoholic beverage to be placed on bar countertops in areas where alcohol is distributed and served to patrons.
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Alcohol Distributor Uses Sleek Counter Mat For Promo Beer

A local alcohol distributor was hoping to market a new test beer.
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Oakheart Promos Brand Through Counter Mat Game

When Bacardi released its newest flavor of Oakheart rum, it created the Oakheart Challenge to accompany the liquor and encourage bar patrons to play, while also sampling and consuming the one-of-a-kind libation.
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